Portia, a public relations writer, wants to research particular concepts in order to start a new project. She uses a certain online research tool that helps hergather relevant links that are related to any topic
What is this online research tool called?
a. Search engine
b. Media database
c. Electronic database
d. Toolkit
A
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According to Media Richness Theory, people should make media choices that minimize ______.
A. ambiguity B. gatekeeping C. motivation D. viewer cynicism
Radio stations sometimes add this to their programming:
a. echo b. desirable distortion c. compression d. all of the above e. none of the above
Briefly describe two concerns that beginning public speakers often express
What will be an ideal response?
Answer the following statements true (T) or false (F)
1. Face refers to a person’s sense of favorable self-worth or self-image experienced during communicative situations. 2. Individualists become frustrated during conflict when their counterparts are unwilling to address the conflict openly and honestly. 3. To the collectivist, conflict is closely related to the goals or outcomes. Conflict is “end” oriented, in that the collectivist seeks to achieve something. 4. The person who tries to balance both self-face and other-face needs takes on an accommodating style. 5. Facework refers to the communicative strategies employed to manage one’s own face or to support or challenge another’s face.