Entrepreneurial marketing exclusively involves developing formal marketing strategies and adhering to them closely
Indicate whether the statement is true or false
FALSE
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According to the United Nations Convention on Contracts for the International Sale of Goods (CISG), an offer:
A. must express the quality of the goods to be valid. B. is not valid, if it impliedly provides means of determining the quantity of the goods. C. must be directed to a specific person. D. is sufficiently definite even if it lacks price terms.
Which of the following is a characteristic of owned media?
A. It is typically characterized by high message control. B. It lacks versatility in message content and format. C. It cannot be used to target niche audiences. D. It is relatively more expensive when compared to earned media. E. It is considered a more trusted information source than earned media.
Answer the following statements true (T) or false (F)
1. The need for affiliation within McClelland’s acquired needs theory is the desire to control and influence the behavior of others. 2. Of the six behaviors stated in the textbook that change perceived inequity, an attempt to change outcomes means that employees might try to get better outcomes for their efforts. 3. Procedural justice is the degree to which people perceive outcomes to be fairly allocated. 4. People may be more motivated to work hard when they perceive their treatment as being unfair, but demotivated if they consider their treatment to be fair. 5. Employees who set goals in participation with their managers will have higher levels of performance and be more motivated to achieve the objectives.
The NPV and IRR methods, when used to evaluate two equally risky but mutually exclusive projects, will lead to different accept/reject decisions and thus capital budgets if the cost of capital at which the projects' NPV profiles cross is less than the projects' cost of capital.
Answer the following statement true (T) or false (F)