For a manufacturing company, which of the following budgets does not have to be prepared before a budgeted income statement is prepared?
A) Budgeted cost of goods manufactured
B) Budgeted cost of goods sold
C) Budgeted balance sheet
D) Sales budget
C
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Informational appeals focus on the functional or practical aspects of the product
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Which of the following statements is true about creating customer loyalty and retention?
A) Losing a customer means losing the entire stream of purchases that the customer would make over a lifetime of patronage. B) Customer delight creates a rational preference and not an emotional relationship with the brand. C) The aim of customer relationship management is to focus solely on customer delight. D) Losing a customer hardly makes a difference to a company's sales. E) The aim of customer relationship management is to focus solely on customer satisfaction.
Many HRIS products provide real-time reporting and even screen-based historical information about the employees and/or the functional unit that can provide the ______ with the information he or she needs to make important business decisions.
a. clerical employee b. manager c. external consultant d. analyst/power user