Saint-Jacques argues that understanding one's own culture ________
a. leads to an increased level of ethnocentrism
b. is important for understanding other cultures
c. is impossible for most people
d. can cause culture to change less rapidly
B
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Which of the following can be copyright protected?
A) brochures B) drawings C) display booths D) corporate symbols E) all of the above
Criticism has been leveled at the use of advertising value equivalency (AVE) in evaluating public relations because ________
A) public relations doesn't require evaluation B) third-party endorsement multipliers are arbitrary C) it doesn't address whether the audience took desired actions D) A and C E) B and C
_____ involves social judgment and usually occurs when two people are talking about a person not present
A) Conversation B) Gossip C) Feedback D) Feedforward
Amabel told Menchie not to share a link to her personal information on a social media account without asking her first, but Menchie posted the link on a public forum anyway. This is an example of
A. media convergence. B. agenda-setting. C. global communication. D. privacy turbulence.