To create common ground with an audience in the introduction of a persuasive speech, your textbook recommends that you

A. confront the audience for failing to do the right thing.
B. use statistics to show the extent of a problem.
C. show the audience that you share their values.
D. All of these answers are correct.
E. Both show the audience that you share their values and use statistics to show the extent of a problem.


Answer: C

Communication & Mass Media

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