A brand places it messages using Google ads. In the PESO model, which medium type is this?

a. paid media
b. earned media
c. shared media
d. owned media


a. paid media

Communication & Mass Media

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In a one-day seminar, Raquel is scheduled to talk about freedom of speech right before the lunch break. She is well aware of this topic, and she noted some speakers already shared some of its key points

Raquel made some quick updates in her speech after learning what others said and wrote notes about some related speeches. Given the circumstances, what other guideline should Raquel follow to make her speech effective? a. Keep the speech short b. Rehearse the speech c. Use gestures to support words d. Tailor remarks to the audience

Communication & Mass Media

Which of these is Akio Morita famous for?

A. inventing the MP3 process B. creating the compact disc C. inventing the Walkman D. inventing the iPod

Communication & Mass Media

What is an annotation?

What will be an ideal response?

Communication & Mass Media

Nielsen’s diary methodology is used in each of the 200+ television markets in the United States in November, February, May, and July of each year. These measurement periods are known in the industry as

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media