If companies demonstrate ethical behavior, it will be unnecessary for the government to increase regulation of marketing research practices.
Answer the following statement true (T) or false (F)
True
This is true. Several marketing organizations have published codes of ethics for their members to follow.
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Securitization is the process by which a bank sells a loan (which it made previously) to
A. investors. B. the government. C. other banks. D. depositors.
A majority of the states have passed legislation establishing a cooling-off period during which the consumer may void a contract to purchase goods and services
Indicate whether the statement is true or false
Which of the following is NOT recommended in discussing price in a sales message?
a. Introduce price only after presenting the product and its virtues. b. Keep price talk out of the first and last paragraphs, unless price is the distinctive factor. c. Mention price in a complex or compound sentence that relates or summarizes the benefits of the product. d. All of the above are recommended.
______ aspects of psychological contracts emphasize specific, short-term, monetary obligations, such as payment for services provided by employees.
A. Compensation B. Social C. Transactional D. Cultural