Lasswell (1948) proposed a psychosocial model of communication which can be summarized as follows:
a. the speaker, content of message and whether it is understood
b. who says what to whom
c. who says what to whom by which channel
d. who says what to whom by which channel to what effect
e. what says what to whom by which channel and which Internet social site
Ans: d
You might also like to view...
How are proximity to others and the establishment of friendships related?
A. Not related B. Inversely correlated C. Negatively related D. Positively related
Both Hall and Flourens studied localization of function using the method of electrical stimulation
a. True b. False
Gino, a salesperson, wants to use techniques that will lead his potential customers to rely on peripheral route persuasion. He should do all of the following except
a. speak quickly (but not too quickly) when presenting information about his product. b. get the customer to nod in the affirmative while he is presenting his sales pitch. c. present his sales pitch to customers who are clearly in a rush. d. approach prospective buyers who obviously care deeply about his product.
Proponents of modern evolutionary theory argue that preselected, adaptive motives and behaviors are those that
a. ensure the survival and spread of the individual's genes. b. ensure the survival of the individual. c. ensure the formation of emotional ties to caregivers. d. encourage the learning of survival techniques.