Appliance America's customer complaints have increased because its drivers often get lost when attempting deliveries, which means that the deliveries arrived late. The drivers have resisted using GPS systems, claiming they know their territories. But managers are now encouraging them to look for the best solution to the increased level of customer complaints. Appliance America is in the ________ stage of Lewin's change model.
A. changing
B. unfreezing
C. evaluation
D. learning
E. refreezing
B. unfreezing
In the unfreezing stage, managers try to instill in employees the motivation to change, encouraging them to let go of attitudes and behaviors that are resistant to innovation.
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EFT includes wire transfers, credit and debit card processing, as well as payments made via the ACH Network
Indicate whether the statement is true or false
A ________ calls for consumers to submit an entry to be judged by a panel that will select the best entries
A) contest B) sweepstake C) sample D) premium E) rebate
Which of the following is true about local marketing researchers when market research is conducted in overseas markets?
A. They do not base their research on the customs, language, or circumstances of the customers they study. B. They are less helpful for firms that are large and already well established internationally. C. They do not provide leads on identifying the best research suppliers. D. They are unsuitable in instances when a firm is small and entering overseas markets for the first time. E. They are less likely to make mistakes based on a misunderstanding of customs.
If appropriate assurance is not given in response to a demand for assurance of performance, the demanding party may:? A) treat the contract as repudiated
B) sue for libel. C) file for an insurance payment. D) not replace the repudiated contract.