A simple random sample is a carefully developed probability sample set up to ensure that every member of the population has an equal chance of being selected as part of the sample.

Answer the following statement true (T) or false (F)


True

Business

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Personal channel of communication includes direct contact, such as a sales force or salespeople in a retail channel

Indicate whether the statement is true or false

Business

All of the following are examples of source documents except

a. checks. b. invoices. c. journals. d. receipts.

Business

Compare and contrast the purpose of a test market and a control market, explaining how the two function together

What will be an ideal response?

Business

Within psychology, first impressions are often related to a research term, thin-slice judgments. This means that,

A. customers do not judge the salesperson quickly. B. we are actually processing information quite slowly. C. we are consciously aware of our decisions (90 percent or more). D. our judgments about buying decisions never occur automatically. E. our decisions or judgments about someone or something occur automatically.

Business