Annie begins her presentation by explaining the issue of low first-year student retention and ends her presentation by suggesting that upperclassmen should mentor first-year students. Annie’s presentation is likely organized as a ______ pattern.
a. chronological
b. topical
c. question–answer
d. problem–solution
d. problem–solution
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__________ means any untrue statement about a person or organization that generates public hate, disapproval, or ridicule
a) Defamation b) Slander c) Libel d) Puffery
Ben promoted Grumpy Cat, and later the cat became a celebrity with lots of endorsements and movies. What helped Ben make Grumpy Cat gain celebrity status?
a) Rise in social media b) Instant communication c) Public interest d) Media fixation
_____ refers to technical language related to a specific field that may be incomprehensible to most listeners
a. Neologisms b. Euphemisms c. Ideographs d. Jargon
Which of the following statements is true of detached listeners?
A. They are usually inattentive, disinterested, and easily distracted. B. They give most of their attention to the speaker's words and intentions. C. They seldom expend any noticeable energy receiving and interpreting messages. D. They give full attention to listening when others are talking and focus on what is being said.