In the context of the Situational Leadership model, which of the following depicts selling as a leadership behavior?
A. low task behavior, high relationship behavior
B. high task behavior, low relationship behavior
C. low task behavior, low relationship behavior
D. high task behavior, high relationship behavior
Answer: D
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Which of the following reflects the "people" component of the marketing mix?
A) the creativity, discipline, and structure brought to marketing management B) the development of new products by the marketers C) the firm's consumer-directed activities D) the right set of processes to guide activities and programs within the firm E) the internal marketing of the firm
The strict product liability standard requires a manufacturer to compensate injured consumers:
A. only if it can be shown that the manufacturer was at fault in causing or failing to prevent a harm. B. even if the manufacturer was not at fault, even if there was nothing the manufacturer could have done to prevent the harm. C. only if the product's features were described in a deceptive manner in advertising copy. D. only if the manufacturer used fraud or coercion at the time the contract for the product was agreed to by the consumer.
Which of the following statement is FALSE?
a. Every organization, even not-for-profits, should have a mission statement. b. The term "strategic planning" deals with long term planning while the term " tactical planning" deals with short term planning. c. Marketing and distribution are examples of "upstream costs". d. A core competency in any activity in which an organization seeks a higher proficiency than its competition.
The post-closing trial balance does not include any assets or liabilities, because these accounts all have zero balances after closing entries.
Answer the following statement true (T) or false (F)