Cadbury Canada recognized that education is crucial to lifting Ghanaian children out of poverty. Cadbury worked with partner, World Vision Ghana, to identify every child in cocoa-farming villages who had to walk at least three kilometers or more to school. Cadbury Canada launched a program that encouraged consumers to enter the bar codes of their candy and chocolate bars online. Each entry represented one bicycle part and 100 parts built one bike. The biggest-ever shipment of bicycles to Ghana, 5000 in total, helped kids get to school and get a head start on a brighter future. This is an example of
A. transactional marketing.
B. cause marketing.
C. societal marketing.
D. philanthropic marketing.
E. public relations marketing.
Answer: B
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Why did Congress establish favorable treatment for 1231 assets?
A. to help business owners replace assets which had declined in value B. to allow a larger deduction for losses C. to encourage the mobility of capital D. all of the above
Material ________ planning is a software system used to determine the assembly and purchase requirements for a product’s manufacturing schedule.
What will be an ideal response?
Scientific management forms of work organization are being replaced with flatter, team- oriented work structures that serve ____________________ and employee involvement rather than mass manufacturing.
A. union demands B. increased productivity C. flexible specialization D. extrinsic motivators
Residual income can be calculated as:
A. Operating income ? (ROI × average invested assets) B. Operating income ? investment turnover C. Segment margin ? (hurdle rate × average invested assets) D. Operating income ? (hurdle rate × average invested assets)