Which of the following is not a guideline for writing effective radio?

a. Try to repeat the name of your client at least two times
b. Tailor your commercial to time, place, and a specific audience
c. Write for the ear, not the eye
d. All of the choices


a

Communication & Mass Media

You might also like to view...

When there's a problem with an individual member, there's also a problem with the team

Indicate whether the statement is true or false

Communication & Mass Media

What factors are driving many firms towards PR and away from advertising? Do you think this trend will continue? Why or why not?

What will be an ideal response?

Communication & Mass Media

PESO adds to traditional media which one of the following?

a. billboards b. television c. newspapers d. social media

Communication & Mass Media

Sensory acuity means paying attention to all elements in the communication environment.

a. true b. false

Communication & Mass Media