Ethical communication is a component of each of the six types of communication.

a. true
b. false


Ans: a. true

Communication & Mass Media

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Sandra is a campaign manager for a company launching a new range of cosmetics, and she has to decide the type of media to use for the campaign. Given the demographic of the target audience, she decides to use social media

Which element of public relations planning did this involve? a) Strategy b) Tactics c) Budget d) Evaluation

Communication & Mass Media

Briefly describe three of the criteria used to evaluate the competence of a speaker and the effectiveness of an informative speech presentation

What will be an ideal response?

Communication & Mass Media

Which answer best represents the progression of a subordinate to basic to superordinate term?

a. dog, animal, pet b. banana split, ice cream, dessert c. car, vehicle, Toyota Prius d. music, opera, Carmen e. flower, plant, tulip

Communication & Mass Media

The requirement that broadcast stations to provide free air time to persons who have been subject to a broadcast character attack is known as ________

A) the equal opportunity provision B) the personal attack rule C) Section 315 of the Federal Communications Act D) A and C E) B and C

Communication & Mass Media