Define viral campaigns.?
What will be an ideal response?
ANSWER:
A viral campaign is when users get your message to your target audience for you. Viral campaigns include online videos, games, photos, text, and verbal messages in social media that are easily passed along to others. The FTC now regulates viral campaigns and blogs in a way similar to the regulation of paid advertising and infomercials.
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Remote is a synonym for:
a. recording at a long mic-to-source distance b. a production that takes place over a far-flung distance c. a production that takes place in an uncontrolled environment d. a production that is not live or live-on-tape
Which of the following is true about the Lumière brothers?
a. They made brief movies of realistic events like three old men playing cards b. They used light, hand-cranked projectors c. They made the best equipment of the day d. all of the above
Developing problem-solving strategies, being attentive to issues as they emerge and advising management how to handle issues are examples of:
a. public relations responsibilities now being handled by other departments of the organization. b. goals commonly set by public relations departments in not-for-profit organizations. c. contributions public relations makes as part of the management team. d. public relations practices forbidden in government agencies.
A speech that is designed to teach, define, illustrate, clarify, or elaborate on a topic reflects
A) an explanatory speech purpose. B) an entertainment speech purpose. C) a persuasive speech purpose. D) an informative speech purpose.