J&J is an advertising agency that handles each of its clients by assigning individuals from various departments to work together as a team on their accounts. With respect to the organizational structures employed by a full-function advertising agency, J&J is using a ________ organizational system.
A. creative boutique
B. departmental
C. media boutique
D. matrix
E. group
Answer: E
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In an attempt to tailor its products to suit the requirements of consumers in India, LG introduced the aero-comfort system. A remote control is programed to regulate both the air-conditioning and the ceiling fan. Consumers can switch off the AC and increase the ceiling fan's flow once the desired temperature is achieved. This not only increases convenience, but also cuts down electricity charges. LG's aero-comfort system is an example of which of the following?
A) backward invention B) dual invention C) country version product D) straight extension E) communication adaptation
Marian has made it through the interview process and has been given an offer of employment conditional to her passage of an integrity test. When she takes the test and begins to answer, what form will her answers most likely take?
a. a range between “strongly disagree” and “strongly agree” b. short essay responses giving personal opinions c. “yes” or “no” d. verbal responses that include emotional reactions
Companies emphasizing pollution prevention have responded with ________
A) superficial green marketing activities B) internal beyond greening programs C) external green marketing activities D) external beyond greening activities E) internal green marketing programs
An evaluative performance appraisal can be used to make decisions about all of the following, EXCEPT ______.
a. pay raises b. hiring c. demotions d. transfers