If a station is concerned with how many different people are in its audience, it would look at

a. AQH.
b. ratings.
c. cume.
d. frequency counts.


c

Communication & Mass Media

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Which of the following comprises the best main point in a speech advocating a plantbased diet as the best diet for one's health?

A) Typical American's diet—unhealthy and expensive! B) Plant-based diet—healthy and inexpensive! C) A plant-based diet is better for the circulatory system. D) Plant-based does not have to mean eating bland food.

Communication & Mass Media

What are the advantages of placing your strongest argument first or last (the primacy-recency effect)?

What will be an ideal response?

Communication & Mass Media

You can make a difficult question easier to answer by rephrasing

the question. Indicate whether the statement is true or false

Communication & Mass Media

Appealing to a social need to persuade is effective because it reflects the desire to feel good about ourselves

Indicate whether the statement is true or false

Communication & Mass Media