A customer's desire for a product coupled with the buying power or resources to obtain that product is called a ________
A) benefit
B) demand
C) need
D) stake
E) service
B
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What is the main reason that a business suffers several economic consequences when a dissatisfied customer leaves?
A) The cost of attracting a new customer is greater than retaining a current customer. B) The business's competitors enjoy a greater customer loyalty toward the same type of products. C) The amount of money spent on developing the product for the dissatisfied customer cannot be reimbursed. D) The business has to pay a large compensation fee to the customer. E) The future costs for the development of a similar product increases abruptly.
A social network which focuses on career-minded professionals is ________
A) Facebook B) LinkedIn C) MySpace D) Twitter E) Gawker
Which of the following would LEAST likely be an indicator of a company's values and principles?
Answer the following statements true (T) or false (F)
Unlike stock price, which is forward looking, residual income focuses on historical performance.