Discuss the regional differences in the United States that continue to exist in three areas of communication behavior.

What will be an ideal response?


New Englanders were more likely to be introverts; those in the Mid-Atlantic region were characterized as not particularly talkative or verbally dominant. Affiliativeness and immediacy: people from Texas, Oklahoma, Arkansas, and Louisiana visited more neighbors and rated friends higher than did people in other regions. Pacific Coast residents reported the most isolation from friends, least acquaintance with their neighbors, greatest distance from relatives, and lowest frequency of interactions with confidants. Arousal or activation: New Englanders employed a nondramatic and reserved communication style. The South and the Northwest were slow and relaxed compared to the fast pace of the urban Northeast.

Communication & Mass Media

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The tendency to think that other people will think, feel, and act the same way we do is

_______. Fill in the blanks with correct word

Communication & Mass Media

According to the Leckenby and Wedding categories for copy testing, which of the following dependent variables are part of the cognitive dimension of impact?

a. Attitude change b. Exposure c. Intention to buy d. Liking/disliking

Communication & Mass Media

_____________ is a general or widespread agreement among all the members of a group

a. Consensus b. Reciprocity c. Accommodation d. Egalitarianism

Communication & Mass Media

Uncertainty Reduction Theory was created using inductive logic

Indicate whether the statement is true or false.

Communication & Mass Media