Successful marketing and sales messages match the product's selling points to the audience's primary needs or emotional concerns
Indicate whether the statement is true or false.
Answer: TRUE
Explanation: A good example of matching selling points to needs is a hybrid car whose primary selling point, its great gas mileage, matches its customers' emotional needs, the desire to feel they are helping the world by burning less fossil fuel and creating less pollution.
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Modern Clothing Store reported the following selected items at June 30, 2019 (previous year - 2018 - amounts are also given as needed):
Compute Modern's accounts receivable turnover ratio for the year ending June 30, 2019. Show your computations. (Round the answer to 2 decimal places.)
Domingo Corporation uses the weighted-average method in its process costing system. This month, the beginning inventory in the first processing department consisted of 400 units. The costs and percentage completion of these units in beginning inventory were: Cost PercentCompleteMaterials costs$5,500 50% Conversion costs$1,700 20% A total of 6,800 units were started and 6,100 units were transferred to the second processing department during the month. The following costs were incurred in the first processing department during the month: CostMaterials costs$158,700 Conversion costs$120,400 The ending inventory was 85% complete with respect to materials and 75% complete with respect to conversion costs.How many units are in ending work in process inventory in the first
processing department at the end of the month? A. 6,400 B. 1,100 C. 900 D. 700
Cost of sugar is an indirect cost in the manufacture of candy bars
Indicate whether the statement is true or false
When Fisher-Price comes up with an idea for a new toy, it needs to ensure that the children who play with the toy will not choke on any of its parts and that the toy in general will not be a hazard to the children who will be using it. In what stage of the new-product development process will these safety checks occur?
A. idea generation B. product development C. test marketing D. product launch E. idea screening