The form of business that limits the liability of individuals for the risks involved in business activities is known as ________.
A. joint proprietorship
B. partnership
C. sole proprietorship
D. corporation
Answer: D
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Which of the following is not an element in the retailing concept?
a. customer orientation b. high levels of customer service c. coordinated effort d. value driven
Fly High Airlines acquires a new aircraft. It has an estimated life of 10 years and should be used for 20,000 hours of flight. What is the most appropriate method of depreciation to properly match revenues and expenses?
A) Double-declining-balance method B) Revenue expenditure method C) Straight-line method D) Units-of-activity method
Which of the following action elements is NOT desired for successful Marketing (Big M)?
A. Creating market-driving, not just market-driven, strategies B. Finding somebody at the top of the firm to consistently champion this Marketing (Big M) business philosophy C. Remembering the fact that the marketing department is where Marketing (Big M) takes place D. Ensuring that everyone in an organization, regardless of their position or title, understands the concept of customer orientation E. Aligning all internal organizational processes and systems around the customer
Which of the following is a nontraditional form of advertising?
A. advertisements that are placed on the top of taxi cabs B. advertisements that are flown from the back of an airplane C. advertisements that are embedded within a video game D. advertisements that show up on web pages E. advertisements that are painted on the side of a building