A corporate CEO relates that when he fumbled his way through a speech and started to ramble, he noticed that he was losing listeners and then became even more unnerved. The CEO was reacting to
a. encoding.
b. the channel.
c. feedback.
d. noise.
e. the context.
c
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When Ramone spoke about the need for regular health check-ups, he provided clear, accurate information and was so knowledgeable that everyone responded quite positively to his speech. What aspects of speaker credibility did Ramone demonstrate?
a. Competence b. Trustworthiness c. Dynamism d. Initial credibility
In some cultures, an individual’s romantic partner is chosen for him or her by his or her parents
Indicate whether the statement is true or false.
When media decide to cover certain issues and people, the media are producing an effect called
A) status conferral. B) agenda setting. C) two-step flow. D) hypodermic needle model.
What are two primary opportunities that arise with each speaking situation?
A. agenda setting and ethos establishment B. personal analysis and strategic planning C. information advantage and audience analysis D. personal inventory and inducing action