To be useful, market segments must rate favorably on five key criteria. What are those criteria?

What will be an ideal response?


To be useful, market segments must be:
1. measurable
2. substantial
3. accessible
4. differentiable
5. actionable

Business

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The process by which a company compares its performance with that of high-performing organizations is called

A. reference innovation. B. competitive change. C. benchmarking. D. continuous improvement. E. radical innovation.

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Alfie tends to be polite and indirect when interacting with others. Alfie the actions of someone from a/an ______ culture.

Fill in the blank(s) with the appropriate word(s).

Business

________ is a group incentive program that measures improvements in productivity and effectiveness and distributes a portion of each gain to employees.

A. Group bonus B. Commission sharing C. Merit rate D. Profit rate E. Gainsharing

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The working papers that an accountant prepares in making an audit belong to the accountant, not the client.

Answer the following statement true (T) or false (F)

Business