How does Need for Cognition (NFC) influence persuasion?

a. it increases one’s ability to process persuasive arguments
b. people with higher NFC are more likely to elaborate on the message
c. people with lower NFC are more likely to elaborate on the message
d. NFC increase the likelihood that a person will attend to the message


b. people with higher NFC are more likely to elaborate on the message

Communication & Mass Media

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