Two important goals for any speech are __________.

A. a clear message and positive ethos
B. logical logos and positive pathos
C. knowledge of theory and effective practice
D. effective preparation and low anxiety


Answer: A

Communication & Mass Media

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The tendency to be attracted to persons with abilities, interests, and needs that differ from

one?s own, but that balance or round out one?s own, is called ________. Fill in the blanks with correct word

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The audience's educational level is a factor related to

A) demographics. B) culture. C) perception. D) psychology. E) reference groups.

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Which of the following has been reported as the most effective, often only, solution to bullying in the workplace?

a. using a problem-solving approach b. behaving assertively to the bully c. leaving the organization d. seeking social support

Communication & Mass Media

A(n) _________ helpschart the types of stories and features that will reinforce an organization's goals

a. editorial calendar b. newsletter c. masthead d. mission statement

Communication & Mass Media