A country’s balance of trade refers to ______.
a. the balance between the quantity of goods and services exported and the quantity of goods and services imported
b. the net difference between the monetary value of exports and imports of that country
c. the balance between the number of items imported and exported
d. the fluctuation of exchange rates
b. the net difference between the monetary value of exports and imports of that country
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When Staples introduced a new $69.99 paper-shredding device called the MailMate in 2006 by striking a two-episode deal with NBC's popular television program, The Office, it was using product placement
Indicate whether the statement is true or false
Frank is concerned about the potential health consequences related to the personality traits of his employees. He can do which of the following to offset the detrimental effects of personality on the health of his employees?
A. provide social support from friends, family, and coworkers B. hang on to stress C. increase psychological risk factors D. work longer hours
A benefit to the use of a fully integrated vertical marketing system is _____
a. higher investment requirements b. greater profitability due to franchising c. greater control over production and marketing d. increased sales due to less market penetration
The issues that take up most of the intercultural negotiation time include all of the following except
a. social-cultural issues. b. political issues. c. religious issues. d. legal issues.