What attracts both consumers and marketers to social media sites?
A) ability to shop for products online
B) power of interaction
C) desire to see a large volume of pop-up advertising
D) ability to publicly criticize companies anonymously
E) possibility of earning money from online advertisements
B
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The purpose of advertising is to get consumers to think about or react to the product or company in a certain way
Indicate whether the statement is true or false
Which of the following accurately describes an aspect of CRM systems?
A) They require little security. B) They require few employee resources. C) They require a major investment in technology. D) They can not help to reduce a company's costs. E) They offer fewer benefits to retailers.
Common law: A) no longer exists today
B) began in England. C) exists only in the United States. D) was eliminated with the courts of equity.
What is a one-tail test?