________ refer to family-owned businesses run by husband-and-wife teams.
A. Copreneurs
B. Intrapreneurs
C. Ecopreneurs
D. Appreneurs
Answer: A
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When Apple introduced its iPhone, it was priced at $599. This allowed Apple to earn the maximum amount of revenue from the various segments of the market. Two months after the introduction, the price has come down to $399
What kind of a pricing did Apple adopt? A) loss-leader pricing B) market-penetration pricing C) market-skimming pricing D) target-return pricing E) value pricing
There is no limit on the availability of resources such as machine time, labor hours
Indicate whether the statement is true or false
Functional-area strategies
A. concern the actions, approaches, and practices to be employed in managing particular functions within a business. B. specify what actions a company should take to resolve specific strategic issues and problems. C. are normally crafted by the company's CEO and other senior executives. D. are concerned with how to unify the firm's several different operating strategies into a cohesive whole. E. are normally crafted by operating-level managers.
Jennifer writes an e-mail to the HR department of her organization to suggest a new caterer for the cafeteria. This is an example of:
A. peripheral communication. B. intrapersonal communication. C. internal communication. D. external communication.