The ________ concept is specifically focused on future company needs
A) societal marketing
B) strategic planning
C) direct marketing
D) telemarketing
E) consumer business
B
You might also like to view...
Throughout the world, governments auction quota licenses
a. never. b. always. c. often. d. seldom.
Which of the following provides the best definition of a report?
a. An orderly, objective communication that flows downward within an organization for the purpose of presenting data for the customer. b. A formal, objective writing that meets the need for information needed by a wide audience. c. An orderly, objective message used to convey information within an organization or between organizations to assist in problem solving and decision making. d. A formal, organized message that conveys the opinions and intuitive feelings of the writer.
Charges that firms are using "sweatshop" labor to produce their products are likely to occur during the ________ phase of the strategic marketing planning process.
A. marketing mix B. planning C. control D. implementation E. evolution
According to Neugebauer (2017), which two specific acts were intended to eliminate gender discrimination in selection and employment and to achieve equal pay between men and women in the UK?
a. The Sex Discrimination Act of 1972 and Equal Pay Act 1975 b. The Sex Discrimination Act of 1970 and Equal Pay Act 1975 c. The Sex Discrimination Act 1975 and Equal Pay Act of 1970 d. None of these