Why is SWOT analysis an important marketing planning tool?
What will be an ideal response?
This tool allows the marketer to analyze internal strengths and weaknesses as well as environmental opportunities and threats. The marketer can then match the company's strengths to opportunities to pursue and identify weaknesses and threats that need to be addressed.
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Which of the following reflects the scope of services performed in external auditing by a CPA?
a. Risk analysis. b. Control analysis. c. Operations analysis. d. Audits of financial statements.
When a party to a contract fails to perform as agreed, a breach of contract occurs
Indicate whether the statement is true or false
Shopping for a specialty product involves comparing the special features of different brands.
Answer the following statement true (T) or false (F)
In the context of the format of a research report, a researcher is most likely to include relevant background information, definition of terms, and the study's scope and emphasis in the _____.
A. appendixes B. table of contents C. limitations section D. methods-and-procedures section E. introduction