Consumers and marketers expect interactive engagement in their use of digital media
Indicate whether the statement is true or false
TRUE
You might also like to view...
OD can be distinguished from ______ in specific functional areas such as finance, marketing, corporate strategy, IT, or supply chain management.
a. training and development b. management consulting c. human resource development d. none of the above
Late-mover advantages (or first-mover disadvantages) are not likely to arise when
A. the costs of pioneering are much higher than being a follower and only negligible learning/experience benefits accrue to the pioneer. B. opportunities exist for a blue-ocean strategy to invent a new industry or distinctive market segment that creates altogether new demand. C. technological change is rapid, and fast-following rivals find it easy to leapfrog the pioneer with next-generation products of their own. D. the pioneer's products are somewhat primitive and are easily bested by late movers. E. the marketplace is skeptical about the benefits of a new technology or product being pioneered by a first mover.
Which of the following is a decision-making approach used when the decision maker is optimistic about the future events and their outcomes, identifies the maximum payoff associated with each decision, and chooses the maximum of the maximum payoffs?
a. maximax criterion b. Laplace criterion c. maximin criterion d. minimax regret criterion
A discharge by performance may not occur through
a. substantial. b. full performance. c. tender of performance. d. rescission.