The assignment of a symbol to represent a specific response to a specific question, along with the data record and column position that symbol will occupy, is called coding

Indicate whether the statement is true or false


TRUE

Business

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Customers will not always be able to tell you what products they want and need because:

A) customers are aware of only the problems that they have. B) customers are not conscious about the cost of product development. C) a marketer may not have direct contact with the customer. D) the solutions suggested by customers will not be feasible.

Business

If a correlation coefficient is not statistically significant:

A) you can still use the size of the coefficient to indicate the amount of the association though you know it is not significant B) you can use the direction of the coefficient to indicate the nature of the association though you know it is not significant C) you must assume the correlation is zero; the coefficient has no meaning at all D) you should rerun the analysis to see if the beta is significant E) none of the above; all coefficients are statistically significant

Business

Answer the following statements true (T) or false (F)

1. Horizontal analysis is computed by dividing a specific statement line item by its base amount and then multiplying by 100. 2. Horizontal analysis compares each item in the income statement to the net sales amount. 3. The horizontal analysis of the balance sheet shows the changes in net sales and net income. 4. The horizontal analysis of the balance sheet is based on the comparative balance sheet. 5. Trend analysis is a form of horizontal analysis.

Business

Service firms cannot use job order costing for determining a selling price for their services.

Answer the following statement true (T) or false (F)

Business