The reporter can use a personal sign-off that includes the station’s call letters in ______.

A. the close
B. the lead
C. the middle
D. the top


A. the close

Communication & Mass Media

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According to the Impact / Money box, “U.S. Mass Media Industries Annual Income 1987–

Today,” movie industry income has steadily grown, even after the advent of the Internet. a. True b. False

Communication & Mass Media

Rita checked her e-mail this morning and grew angry that she received so many commercial messages and advertisements. The people who sent her these messages have engaged in _________

Fill in the blanks with correct word

Communication & Mass Media

Compare and contrast the structure of a broadcast story with the structure of a print story.

What will be an ideal response?

Communication & Mass Media

Personal distance is the closest of all distances and ranges from actual touching to around 6 to 18 inches

Indicate whether the statement is true or false.

Communication & Mass Media