A market leader on the look out for more usage from existing customers should focus on increasing the frequency of consumption and ________
A) decreasing the product price
B) the product line
C) the amount of consumption
D) decreasing production turnover time
E) diversifying into unrelated markets
C
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Indicate whether the statement is true or false
Effective sales management begins with:
a. determining sales goals. b. determining the most efficient structure for the sales force. c. specifying the sales force size. d. designing a compensation plan.
If a country exerts nationalization over a company's assets provides compensation, __________ has occurred
a. expropriation b. privatization c. extraterritoriality d. confiscation
The need to improve an organization's _______correlates directly with the process of making and measuring quality improvements.
a) productivity curve b) financial condition c) product design d) customer focus