A target market is always defined by demographics.
Answer the following statement true (T) or false (F)
False
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In a business combination, goodwill is defined as the excess of cost over the
a. net book value of assets acquired. b. fair value of assets acquired. c. book value of assets acquired less the liabilities assumed. d. fair value of assets acquired less the liabilities assumed.
Which of the following statements is most likely true about products and product knowledge?
A) Knowledge of a company's history is essential to selling that company's product. B) Product knowledge is not as important as selling technique for a professional salesperson. C) Knowledge of one's product or service is not important in all areas of professional selling. D) The extensive variety of available products in the market complicates the buying process. E) Salespeople who learn and impart too much product knowledge hinder the buying process.
Bart was awarded sales person of the year and was given a cruise for two by his company. This is an example of a(n) ________ reward.
A. bonus B. contest C. subjective D. intrinsic E. extrinsic
Rachel is responsible for keeping our website ____
A) up to date B) uptodate C) up-to-date