Home Depot's how-to videos are a good example of ways to use podcasts as an MPR tool
Indicate whether the statement is true or false
TRUE
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Which of the following is not true?
a. Large-scale IT outsourcing involves transferring specific assets to a vendor b. Specific assets, while valuable to the client, are of little value to the vendor c. Once an organization outsources its specific assets, it may not be able to return to its pre-outsource state. d. Specific assets are of value to vendors because, once acquired, vendors can achieve economies of scale by employing them with other clients
The motivators of two-factor theory are also called ______.
a. extrinsic motivators b. intrinsic motivators c. advanced motivators d. high-level motivators
How technology can help salespeople during sales presentations?
What will be an ideal response?
A first step in evaluating marketing opportunities is to
A. hire a "futurist" as a marketing consultant. B. estimate market and sales potentials. C. find out if potential competitors are larger. D. consider the objectives and resources of the firm. E. decide which markets the firm wishes to enter.