Which term best describes the process by which signs, symbols, and behaviors are used to exchange information and create meaning?
A. talking
B. communication
C. interaction
D. feedback
Answer: B
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A PR practitioner decides to use television to promote a political point of view. This decision is considered ______.
a. tactic b. strategy c. objective d. goal
Of the selection below, which is most often used to organize a speech about people?
A) topical B) spatial C) causal D) problem-solution
You should not customize presentational aids taken from other sources
Indicate whether the statement is true or false
Timothy was asked to speak at the memorial service that was held for his uncle Arthur. Timothy was very close to Arthur. He spoke about Arthur's life and family. Timothy also spoke about his fond childhood memories with Arthur. In this scenario, Timothy was offering a _____
A) ?toast B) ?roast C) ?eulogy D) ?farewell