Describe the three sources from which performance data are commonly obtained.
What will be an ideal response?
Performance data commonly are obtained from three sources:
Written reports include computer printouts and on-screen reports. Thanks to computers' data-gathering and analysis capabilities and decreasing costs, companies of any size can gather huge amounts of performance data.
Oral reports allow two-way communication. When a salesperson contacts his or her supervisor each evening to report the day's accomplishments, problems, and customer reactions, the manager can ask questions to gain additional information or clear up any misunderstandings.
Personal observation involves going to the area where activities take place and watching what is occurring. Managers can directly observe work methods, employees' nonverbal signals, and the general operation.
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