Pausing just before you make an important point in your speech is an example of reinforcing your key ideas verbally

Indicate whether the statement is true or false


false

Communication & Mass Media

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The conclusion should be what percentage of your total speech?

a. As long as necessary b. 5-10 percent c. Less than 5 percent d. 10-15 percent

Communication & Mass Media

Purposeful ambiguity helps to improve the clarity of a speech

Indicate whether the statement is true or false

Communication & Mass Media

Encyclopedias, yearbooks, biographical aids, and quotation books are all examples of

A. general indexes. B. research guides. C. bibliographical aids. D. special indexes. E. reference works.

Communication & Mass Media

The first full-service ad agency was begun in 1869 by

A. F. Wayland Ayer. B. Cyrus Curtis. C. Volney B. Palmer. D. J. Walter Thompson.

Communication & Mass Media