Which of the following statements is NOT true about a grapevine in the workplace?
A. In many workplaces informal messages taking an unpredictable path.
B. Grapevines use multiple communication channels.
C. Communication along the grapevine is usually inaccurate.
D. People rely heavily on the grapevine during a crisis.
Answer: C
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When reporting campaign results to a client, PR practitioners should do all of the following, EXCEPT:
a. Provide face-to-face updates and feedback to client at regular intervals. b. Schedule periodic conference calls. c. Don't use complicated Gantt and Pert charts to confuse the client. d. Email daily or weekly depending upon client preference.
A media effects theory that suggests that a mass audience directly consumes mediated messages is known as
A. uses and gratifications theory. B. hypodermic needle theory. C. cultivation theory. D. agenda-setting theory.
Which of these is NOT a cultural resource as defined in the text?
A) ?actions or behaviors B) ?attitudes C) ?beliefs D) ?diversity E) ?values
Being a feminist is in conflict with being feminine
Indicate whether the statement is true or false