A regional magazine ad for Target lists the local stores in the area served by the magazine. This part of the ad would be classified as a support statement.
Answer the following statement true (T) or false (F)
False
It would be an example of mandatories. Mandatories are the specific requirements for an ad. Without the purchase locations, the ad would be less effective.
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The market nicher is a specialist. Characterize the end-user specialist role that can be assumed by the market nicher
What will be an ideal response?
When you are ______, you enhance your message with sufficient specificity and detail for audience members to form clear mental pictures, grounding your ideas in specific references rather than vague abstractions.
Fill in the blank(s) with the appropriate word(s).
A middle-ground advertising strategy in which the home office and the foreign subsidiaries agree on marketing objectives is called the computerized-management approach.
Answer the following statement true (T) or false (F)
In a weighted moving average, weights must sum to 1
Indicate whether this statement is true or false.