Researchers should not take any notes while in the field
Indicate whether the statement is true or false.
False
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Which cultures have a tendency to use effusive metaphors, parables, or stories to dramatize the emotional impact of their message?
A. Italian, Slavic, Jewish, and African B. Italian, Greek, Jewish, and African C. Spanish, Italian, Greek, and Slavic D. Spanish, Greek, Slavic, and Asian
Which of the following is not the informal regulatory forces that impact media management?
a. consumer groups b. self-regulation c. the press d. advertisers e. none of the above
The more time adults spend online including playing games, the less time they spend viewing television. This is known as
a. Displacement. b. Churn. c. Lift. d. Withdrawal.
Specific goals lead to higher performance than do generalized goals
True False