Gary Silva, senior vice president of sales, U.S. Auto Parts Group at Genuine Parts, says NAPA doesn't have a cookie-cutter layout but builds stores based on market need, with each designed independently. "It would be easier if all the stores had the exact same layout, but it's not the right thing to do for independent owners because some areas have more professional customers and others have more do-it-yourselfers," he explained. From this information, you know that NAPA targets both ________ markets.
A. demographic and psychographic
B. domestic and international
C. business and consumer
D. non-controllable and controllable
E. internal and external
Answer: C
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The most serious disadvantage of observation is ________
A) if the observed phenomenon occurs frequently or is of short duration, observational methods may be cheaper and faster than survey methods. B) the reasons for the observed behavior may not be determined because little is known about the underlying motives, beliefs, attitudes, and preferences. C) observational methods permit measurement of actual behavior rather than reports of intended or preferred behavior. D) observational data is often time consuming and expensive and it is difficult to observe certain forms of behavior, such as personal activities.
A person's attitude has three components. They are ________
A) affect, cognition, and behavior B) psychological, physiological, and situational C) situation, emotion, and environment D) cognitive, operant, and situational E) ritual, cultural, and referential
In a short essay, list and discuss the six core ethical values that are recommended to guide the behavior of board members.
What will be an ideal response?
What is a cultural trend that places value on an individual's ability to be a creator of things as well as a consumer of things?
A. Maker movement B. RFID electronic product code C. Makerspace D. Computer-aided design/computer-aided manufacturing