The use of prototype stores, standardized product lines, and cooperative advertising characterizes _____
a. retail cooperatives
b. business format franchising
c. product/trademark franchising
d. vertical marketing systems
b
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Halverstein Company's outstanding stock consists of 7,000 shares of cumulative 5% preferred stock with a $10 par value and 3,000 shares of common stock with a $1 par value. During the first three years of operation, the corporation declared and paid the following total cash dividends. Dividends Declared & PaidYear 1$0Year 2$6,000Year 3$32,000The amount of dividends paid to preferred and common shareholders in Year 2 is:
A. $4,200 preferred; $1,800 common. B. $3,500 preferred; $2,500 common. C. $6,000 preferred; $0 common. D. $0 preferred; $6,000 common. E. $3,000 preferred; $3,000 common.
A milk run is a route in which a truck either delivers product from a single supplier to multiple retailers or goes from multiple suppliers to a single retailer
Indicate whether the statement is true or false.
The first step in the selling process is:
A. qualifying leads B. approaching the customer and probing needs C. developing and proposing solutions D. making a sales presentation E. generating leads
A business firm may utilize life insurance to protect against loss caused by the death of:
A) a key employee B) a limited partner, not employed by the firm C) a main supplier D) a stockholder in a public corporation