When designing the data collection activity, which type of data should be avoided?
a. data that is relevant
b. data that is efficient
c. data that is redundant
d. data that is accurate
C
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[APPENDIX] Debbie and Alex formed a new partnership. The partnership agreement specified that income should be allocated in a 2-to-1 ratio, with Debbie receiving the larger portion. If revenue for the first year was $90,000 and expenses were $60,000, how much would be allocated to each partner?
a. Debbie—$45,000; Alex—$45,000 b. Debbie—$20,000; Alex—$10,000 c. Debbie—$60,000; Alex—$30,000 d. Debbie—$40,000; Alex—$20,000
Trends Inc produces and markets casual wear for men and women. The company wants to be a global brand and is planning to enter a few chosen markets across Europe and Asia
To accommodate the differences in purchasing power and costs of shipping goods to the retailers, the company has decided to use cost-based pricing in each country. In order to ensure that this strategy is successful, Trends must first make sure that ________. A) all the countries it is planning to enter have similar laws and regulations B) competing offerings in the different markets are not priced lower C) all competitors follow cost-based pricing D) its marketing communication targets rival firms in the respective markets to prove its superiority E) its transfer prices are high
An underground water main burst in Manhattan and flooded the building where Acme Inc. has an electricity supply substation. A fire resulted and disrupted electric power for four days. This occurred during the biannual "Buyers Week," when merchandisers from around the world were in town to visit fashion showrooms and place orders for future seasons. Around 200 merchandisers brought suit against Acme. Some of the businesses had no direct contractual relationship with Acme. They argued that their lease agreements with their landlords, who were the direct contracting entities with Acme, obligated them to pay a share of the electricity expenses and therefore they could sue under the contract agreement between the landlords and Acme. Are the demands of the businesses with no direct contractual
relationship with Acme justified? What will be an ideal response?
Which of the following is true about market share?
A) Outside forces affect all companies in the same way. B) A company's performance should be judged against the average performance of all companies. C) A decline in market share does not necessarily mean the company is performing worse than are other companies. D) A decline in market share cannot be deliberately engineered. E) All shifts in market share have marketing significance.