Instead of filling vacant instructor positions with new full-time faculty, Hope College can take advantage of
A. technological innovation.
B. new external hires.
C. temporary employees.
D. retraining.
E. turnover reductions.
Answer: C
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Andrew resigned from his position, but feels his organization owes him severance due to the conditions that caused him to resign. His company disagrees. Before a judge will hear their case, he instructs them to meet with a conciliator. Which of the following statements is true regarding the role of the conciliator?
A. The opinion offered by the conciliator will be legally binding. B. The conciliator may offer an opinion, but it will not be legally binding. C. The conciliator should not offer an opinion on the dispute. D. The conciliator will require the parties to sign a legally binding document at the conclusion of the meeting.
Marketers are most effective when they appeal to ________ rather than when they ________
A) short-term needs; focus on long-term needs B) teenagers; target older people C) existing wants; attempt to create new ones D) emotions; appeal to actual needs E) the mass market; appeal to market segments
The marketing approach that differentiates an organization's products through quality, performance, and features is known as the
A) product concept. B) production concept. C) selling concept. D) marketing concept. E) interaction concept.
The body of a press release opens with a dateline that includes the city and state from which the release is issued and the release date
Indicate whether the statement is true or false