In the context of physical distribution, explain the significance of transportation decisions.
What will be an ideal response?
Answers will vary.The various options-trains, planes, and railroads, for instance-are called modes of transportation. To make smart decisions, marketers must consider what each mode offers in terms of cost, speed, dependability, flexibility, availability, and frequency of shipments. The right choice depends on the needs of the business and on the product itself. Depending on factors such as warehousing, docking facilities, and accessibility, many distributors use several different modes of transportation. If you owned a clothing boutique in Las Vegas, for example, chances are that much of your merchandise would travel by boat from China to Long Beach, California, and then by truck from Long Beach to Las Vegas.
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By knowing the return on assets for his bakery, Chuck will know
A. information found only on his income statement. B. information found only on his balance sheet. C. how much profit was generated from his investment in assets. D. total assets divided by net profits. E. total assets divided by owners' equity.
A ______ audience is one composed of persons of diverse ages with different characteristics, attitudes, values, and knowledge.
a. homogenous b. heterogeneous c. united d. divided
The required returns of Stocks X and Y are rX = 10% and rY = 12%. Which of the following statements is CORRECT?
A. If Stock Y and Stock X have the same dividend yield, then Stock Y must have a lower expected capital gains yield than Stock X. B. If Stock X and Stock Y have the same current dividend and the same expected dividend growth rate, then Stock Y must sell for a higher price. C. The stocks must sell for the same price. D. Stock Y must have a higher dividend yield than Stock X. E. If the market is in equilibrium, and if Stock Y has the lower expected dividend yield, then it must have the higher expected growth rate.
The purpose of ____ is to translate thoughts and feelings into a code that others are able to understand.
a. Decoding b. Analyzing c. Encoding d. Regulating