The Internet is making it possible for firms to reach customers that were impossible to reach before.

Answer the following statement true (T) or false (F)


True

Website-based e-commerce systems give many firms direct access to customers it would have been impossible to reach in the past.

Business

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The physical distribution concept seeks to minimize the cost of distribution for a given customer service level.

Answer the following statement true (T) or false (F)

Business

Prudential Insurance uses "the rock" symbol to communicate stability and security to customers. This is Prudential's attempt to help customers better understand its services by

A. emphasizing tangible cues in promoting the service. B. using word association. C. personalizing the selling of the service. D. utilizing publicity techniques to enhance the service. E. distributing the service directly through television.

Business

The use of collars in acquisitions serves the purpose of addressing what two issues in an offer?

What will be an ideal response?

Business

A buyer's material breach gives the seller the right to refuse to deliver the goods.

Answer the following statement true (T) or false (F)

Business