Which of the following factors is not listed in your text as affecting a direct assessment measure?

a. The measurer
b. The attribute being measured
c. Instruments available for the measuring task
d. The individual who will use the measure


ANSWER: D

Business

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Jonathan, a salesperson in a home décor store, requests Sheila, one of his customers, to facilitate a meeting with a prospective customer who is Sheila's acquaintance. Sheila writes a letter recommending the prospect to try products from Jonathan's store. Which of the following prospecting methods is being used in this scenario? 

A. Anecdote B. Cold call C. Trade notice D. Introduction E. Customer feedback

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Indicate whether the statement is true or false

Business

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Indicate whether the statement is true or false

Business